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Tips In A Nutshell – Printing

DO

  • Use a page layout program
  • Create your layout at the final trim size
  • Use master pages to maintain consistent placement of common elements
  • Include .125″ bleed if image extends to edge of page
  • Set colors in file as process only (CMYK)
  • Send printer and screen fonts
  • Send links and make sure images are 300-400 dpi and CMYK
  • Check the file to make sure it is complete
  • Proofread document before sending to printer
  • Send 100% sized, final lasers marked with FPO information
  • Compress your files as .sit or .zip on a Mac, or .zip on a PC

DON’T

  • Set your page layout file as imposed spreads
  • Include a 1% dot unless you really mean it!
  • Use hairline rules
  • Send JPEG format images
  • Store or embed images
  • Send extra “old” versions of the file
  • Place type within .125″ edge of the page
  • Create clipping paths in the page layout program, instead use Photoshop with a flatness setting of 3
  • Impose your file
  • Trap your file

CONSIDER

  • Using a file naming structure that has a unique and meaningful name
  • The ink densities of the colors specified in the file (max. ink density should be less than 320%)
  • 8.5×11 tri-fold panel sizes are not equal: 3.625″(fold-in panel), 3.687″(middle panel), 3.687″(front panel)
  • Rich black = 60% Cyan, 40% Magenta, 40% Yellow, 100% Black

AVOID

  • Scaling and rotating images in the page layout file
  • Menu-stylized fonts

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McClellan Park, CA 95652

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